Fastest Growing Baby Care Brand

A Trusted & Fastest Growing Baby Care Brand

100+ Stores and 24+ Years In Business. Looking for Smart Investors to Own a Baby & Kids Retail Store — Fully Set Up and Operated by Popees.

100+

Retail Stores

24+

Years in Business

2000+

Professionals

Pooees baby care products displayed on pink background with wipes, shampoo, towel, and rubber duck, Shop Now button

24+

Years of Trust

Trusted by

Parents Across India

Bright pink retail storefront with signage and product displays, featuring two large promotional photos on the top corner banner

100+

Retail Stores

The FICO Model

Franchise-Invested, Company-Operated

Invest in a growing baby and kids retail business through Popees' Franchise-Invested, Company-Operated (FICO) model. You provide the investment for the store, while Popees handles the complete setup and day-to-day operations.

From staffing and inventory to retail management, everything is managed by the company, allowing you to participate as an investor without being involved in daily operations.

A Journey of Trust

Two Decades of Baby Care Excellence

Founded in 2003 in Malappuram, Kerala, Popees Baby Care has grown from a regional babywear brand into an established name in the baby and kids segment.

2003

Founded in Kerala

3

Manufacturing Facilities

2000+

Professionals Employed

5 Lakh

Garments / Month

Interior of Doodos retail store with pink and white checkout counter, product shelves, and red branded signage

A Complete Baby & Kids Product Portfolio

Serving children from newborns to four years, Popees offers a broad portfolio covering babywear, partywear, nightwear, accessories, strollers, toys, maternity essentials and everyday baby-care products.

Babywear
Partywear
Nightwear
Strollers
Toys
Maternity Essentials
Soaps & Oils
Diapers & Wipes
GOTS Certified ISO Standards
Growing Global Reach

A Growing Brand with Expanding Market Reach

Trusted by parents across India, Popees is also expanding its international presence, with an established and growing footprint in markets including the UAE and Australia.

The company is pursuing further expansion across India and international markets, including the GCC and Europe, as demand for organised baby and kids retail continues to develop.

UAE Australia GCC Europe
Popos baby care product collection including bath gel, diapers, wipes, powder, and soap on white background

For Newborns to Age 4

The FICO Advantage

A Fully Managed Retail Investment Model

Designed for investors who want to participate in the retail sector without the operational responsibilities of running a store.

Store Setup

Popees manages the complete setup and design of your retail store from start to finish.

Staffing & Recruitment

Recruitment and management of trained retail staff handled entirely by the company.

Inventory & Merchandising

Inventory stocking, merchandising and product management fully managed for you.

Sales & Daily Operations

Day-to-day retail management and sales operations run by Popees professionals.

Hands-off ownership, professional management.

A professionally managed retail business backed by an established baby and kids brand — without the need to manage staff, handle inventory or oversee daily store operations.

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Investment Options

Choose Your Investment Tier

Flexible store formats designed for different markets — from metro hubs to emerging regions across India.

Tier 1

₹90

Lakh

Ideal for high-footfall locations with maximum brand visibility.

Category

  • Metro / Major Cities
  • Premium retail format
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Most Popular
Tier 2

₹70

Lakh

A balanced format for growing markets with strong demand.

Category

  • Growing Urban Centres
  • High-growth retail zones
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Tier 3

₹50

Lakh

An accessible entry point into emerging retail markets.

Category

  • Emerging Markets
  • New growth locations
Invest Now
Poopos baby care logo in pink with registered trademark symbol on black background
Invest with Popees

Be Part of Popees' Next Phase of Retail Expansion

Join a professionally managed investment model designed for hands-off ownership — backed by an established baby and kids brand trusted by parents for over two decades.